Free RFM Analysis and Customer Segmentation

RFM Analysis is a database marketing technique that uses the Recency, Frequency, and Monetary Value of customers to predict when and whether they are likely to buy again. For decades, successful direct marketing companies have used RFM to segment the good customers from the bad, enabling them to apply the Pareto Principle (aka the 80/20 Rule) to their advantage. Using RFM Analysis is essential to developing an effective direct marketing strategy.

Now, for the first time, RFM Analysis is available as an inexpensive Web application built especially for small and medium sized direct marketing companies. With FreeRFM.com™, you can predict customer buying behavior six weeks in advance. Use it to...

• Segment Good Customers from Bad
• Market More to the Good and Less to the Bad
• Boost Your Response Rates
• Reinforce Customer Retention
• Slash Direct Marketing Costs
• Grow Your Sales Revenues
• Enhance Customer Lifetime Value

Registration is FREE and entitles you to upload your past sales transactions to our server for analysis and to view your custom reports online whenever you want. Your FREE reports include Customer Segmentation by Life Stage, Latency and Conversion, Key Performance Indicators, Profit Review and Projection, as well as Customer Lifetime Value, Expectancy, Breakeven Analysis, and RFM calculations.

You can also download a complete list of your customers ranked from best to worst with all of the analysis attached for only $99 plus 1¢ per record. Delete everything when you're finished. Quick, simple, and secure! Satisfaction is 100% guaranteed for 30 days, or your money back.